Founded in 2025 by Rosie Love, tether is a marketing and strategy agency specialising in Australia's dynamic seafood, wine and hospitality industries. Tether connects brands to their audiences through purposeful storytelling, sharp strategy, and deep industry insight. With a focus on primary industries, tether helps producers, makers, catchers and growers bring their unique stories and visions to life.

Raised in Adelaide’s vibrant hospitality, wine and media industries, Rosie has spent her career building brands from the ground up. With deep roots in Australia’s primary industries, she brings a rare blend of strategic thinking, creative direction, and hands-on experience across seafood and wine - we should all be so lucky!